Author Archives: James

Why You Shouldn’t Start As A Freelancer on Fiverr

Fiverr’s cheap model targets cheap clients who browse the site looking for the cheapest freelancers to get their job done at the lowest possible cost. Most of them don’t even care about the quality, they just want the job done for cheap. Which is very annoying from our point of view.

Would you rather be known as the guy who designs logos for £5 or the guy who design logos for million-pound startups?

Even if you managed to catch the attention of a good client, Fiverr limits your pricing to either $5, $25, $50, or $100. Sure you can also add extras or ask for multiple order placements to charge higher for your services, but each time a buyer places an order Fiverr then takes 20% off of each order! Don’t forget the Paypal processing fee also. Is all of this worth it?

Value the work you do and the skills you have. Fiverr is good to make money on the side, but as a freelancer, the earning potential is so much more.

Why Google Business is great for SEO

Google Business is very useful for SEO and for a number of reasons. For those of you who are unsure what Google Business is, the system is designed to help customers interact with your business. Everything is at hand: business contacts, website address, reviews, location and business hours. So let’s say that someone searches for your company online, your very own business listing in Google will appear (if you’ve signed up for Google Business and created an account). This appears high up in search results in mobile or on the left-hand side in desktop, so it does stand out from the other search results. The user can then decide what they want to do next, whether that be to read some reviews, see where you are on the map or check your opening times. It also verifies that you’re a legitimate company.

Digital Agencies: A new year, a new office

Digitalisation is the utilisation of digital innovations to change a plan of action and give new income and esteem creating openings. This may not mean much to some, but in simple terms, it is essentially moving to a digital business. There are many agencies which will be upgrading their offices this year, but before we lead into this, there are some important questions to answer first:

What is Digital Marketing? Continue reading

Time is your friend

We’ve all seen those emails that fly in from SEO companies in India who can give you ‘number one rankings instantly’, and for many small business owners it’s tempting to let them have a go and see how well they do. We advise against this, and it’s important you know SEO takes time and the best companies will reassure you of this. Time is definitely your friend with regards to SEO and it makes logical sense. Google should not trust you over competition that has existed for decades, whilst you’re just a newbie on the block. It takes time for Google to trust your website, and you have to show them you’re willing to do all of the right things first, such as producing relevant, engaging and targeted content on a regular basis. You may want to look into more technical aspects like site speed, responsive deign and link profiles to better your SEO efforts, but one thing you should always take into account is that it takes time. Be patient and persistent, and you will succeed.