As with the former article, I’ve drawn the following pointers from the very awesome infographic created by Monetate and collected by Search Engine Land. While the sooner tips focused specifically on shopping cart features, the following article i will be looking primarily at aspects of your website that shoppers will find before they even get to the primary page of your cart. As Monetate did, I’ll present my tips within the type of dos and don’ts. We’ll start with a number of things that you simply shouldn’t do. And the 1st of those will probably drive you crazy. Don’t force shoppers to register before creating a purchase. I…